OUR STORY

Emboldened by originality, REALYOU is a line of handcrafted jewellery created to celebrate women who dare to live boldly and shine unapologetically. At REALYOU, we believe high jewellery should be for every woman. Our mission is to craft timeless, beautiful pieces that combine luxury and empowerment, helping you shine on your terms.

Our story began with our founder, Jenri, who initially used the pseudonym “Birdie” to maintain her anonymity. As we rebranded in 2024, she decided to step into the spotlight, sharing her journey of courage, authenticity, and bold self-expression. Each collection reflects a chapter of her story, shaped by her passion for maximalist designs and daring statements that refuse to be silenced. Her mantra? "You might not want it, but you’ll need it."

Jewellery is more than adornment to us. It is a powerful form of self-expression, a reflection of your story, and a reminder to embrace your light without fear of judgment. With our unwavering commitment to exceptional craftsmanship, each piece becomes a treasured part of your journey.

At the heart of our brand lies the #warreal community—a sisterhood where women connect, inspire, and uplift one another. These are the women who shine not by chance, but by choice.

It’s time to stop worrying about being judged. Let’s get REAL.